HOLLYWOOD — An average of 1.04M viewers caught TBS’ unveiling of Conan In Armenia at 11 PM ET Tuesday, 666K of whom fell into the 18-49 age bracket — both about double what Conan’s been averaging recently. Another 317K viewers of all ages watched a replay immediately after the premiere, at 12:30 AM ET, 226K of them in the demo, Deadline.com reports.
When TBS unveiled Conan O’Brien’s historic trip to Cuba in March, it logged 1.3 million viewers in its 11 PM ET premiere on Wednesday, after which the network immediately ran it again, posting another 510,000 viewers. That crowd grew to 3.7 million viewers who checked out O’Brien becoming the first American late-night host to do a show in Cuba in more than 50 years. Conan in Armenia likewise is expected to grow.
In the video he has all sorts of merrymaking on his trip to the South Caucasus country where in the streets and marketplaces he tries to use some of the spoken Armenian phrases that he has learned from a language instructor back in Los Angeles.
Besides the usual “Barev” (hello) and “Inchpes es” (how are you?) phrases, those include expressions literally translated as “I eat your liver” and “I die on your body”, a way Armenians express their sympathy towards close friends and family.
While in Armenia, O’Brien and Movsesian herded sheep and sampled the local alcoholic beverages, and O’Brien took Movsesian to an Armenia matchmaker — all fodder for O’Brien’s trademark sardonic humor. O’Brien also appeared in an Armenian soap opera.
